How cryptocurrency can improve your marketing efforts

Dear Businesses, Have you thought of adding cryptocurrency as one of the payment methods? Companies like Overstock, Microsoft, Shopify, PayPal started accepting cryptocurrency payment method. Although it’s relatively new concept, cryptocurrency is making its way in multiple industries of the fact that it has lower transaction costs and secure. According to Jesse Powell, CEO of Kraken the market is soon to hit $1 Trillion by this year end. Read more Wait, what is cryptocurrency? Cryptocurrency is a form of blockchain technology , that bitcoin and other worldwide ledger systems are based on. It is an open and shared databased that works in a decentralized network format. This allows users to transact anonymously without security risks. Read more This is how... Read more

Why a business should start podcast as part of branding

Podcast is a great way to promote audio content and a powerful information sharing tool to the audience at mass level.In a way, podcast conveys direct messaging to the listener.It really helps businesses to create a unique branding feature to stand out in the crowd. Do you know: On average, people spend 4 hours a day listening to audio.  (Salesforce blog) That’s good enough for businesses to notch up their branding efforts.  Here is why businesses need to start podcasting as part of branding. Easy to make  (No many steps involved) If you have a good headphone set and a microphone, you’re all set.Equipment is easily available and less priced.  Podcasts involves less complications and easily handled with the editing... Read more

Interesting stats about podcasts listener demographics 2018

People are listening to podcasts and consider it as the powerful learning tool or awareness medium. For the questions like ” How many podcasts are there?” and “Who are listening to these podcasts” ,there is a number that has been confirmed by Apple at WWDC 2018 in Early June. A new article published April 25, 2018, by FastCompany states there are Over 525,000 active shows and over 18.5 million episodes Here is the Stats and Facts of Podcasts 2018: 4% increase (up from 60% in 2017) of the US population who are familiar with the term “podcasting”  (Infinite Dial 18) Almost half of all US homes are podcast fans (Nielsen, Aug 2017) 44% (124 million) of the US population has listened to... Read more

These are some of the best freelance communities to be a part of

For the starters or the pros, freelancing is constant work search process. It feels no great to work for 2-3 projects and seem left out. Being part of freelance communities will help to get work through numerous resources and know the updated information about the world of freelance. Here are some of the communities every freelancer must be aware of: Envato Studio Creators of some amazing WordPress themes, Envato studio has a freelance community of graphic and web designers. but, the only exception is that the members were handpicked by Envato. If you really have a solid portfolio, then Envato provides a world full of opportunities where the span out the areas of web design, audio and mobile development. Slack... Read more

Walmart is launching new apparel and home brands in competition with other rivals

Walmart is launching four apparel and one matresses and bedding brands including it’s first kid’s clothing line to compete with other rivals such as Target and Amazon. This is to make a bigger brand image online and amaze shoppers with its exclusive clothing merchandise. The apparel brands are Time and Tru for women, Terra & Sky for plus sizes and Wonder Nation for kids. In accord with the other private labels, Walmart is introducing a new matress line called Allswell. Allswell will mark the company’s first digital brand, sold exclusively via AllswellHome.com rather than in stores. George, an existing company label which is incorporated from its British unit Asda, is reconfigured to sell only men related items. The company said that the brands will... Read more