How cryptocurrency can improve your marketing efforts

Dear Businesses, Have you thought of adding cryptocurrency as one of the payment methods? Companies like Overstock, Microsoft, Shopify, PayPal started accepting cryptocurrency payment method. Although it’s relatively new concept, cryptocurrency is making its way in multiple industries of the fact that it has lower transaction costs and secure. According to Jesse Powell, CEO of... Read more

Why a business should start podcast as part of branding

Podcast is a great way to promote audio content and a powerful information sharing tool to the audience at mass level.In a way, podcast conveys direct messaging to the listener.It really helps businesses to create a unique branding feature to stand out in the crowd. Do you know: On average, people spend 4 hours a... Read more

Interesting stats about podcasts listener demographics 2018

People are listening to podcasts and consider it as the powerful learning tool or awareness medium. For the questions like ” How many podcasts are there?” and “Who are listening to these podcasts” ,there is a number that has been confirmed by Apple at WWDC 2018 in Early June. A new article published April 25,... Read more

An Era of AI : How AI can Disrupt the Brand Building Process

Personalization and predictability. Using AI, brands use these two attributes to make sure the customers can benefit the 360-degree experience. Brands started using AI to redo the feel and integrate the experiential design. Due to the fast pace technology, data sets are growing rapidly thus predicting the customer lifestyle and other buyer attitudes using the... Read more